“Local for local” is paramount for our long-term expansion strategy whilst remaining true to our roots. Our investments extend not just from our headquarters in Germany, but also internationally such as in China, the USA and India. By producing where the demand is, we ensure quicker availability of both standard products and customised solutions. This ensures that we can efficiently support our local customers.
“You have to be locally active in major markets to understand the market, recognise customer requirements and see new technological developments.”